How to be number one in Google

Or simply write about stuff no-one else is writing about

Many people strive to get their site listed in the coveted number-one spot on Google, and will spend countless hours optimizing and tweaking pages in order to get there. Indeed, we've helped a number of clients to get top-ten positions in Google, mostly by ensuring that the content of their site is well written. But would you like to know the no-effort, no-cost way to be number one in Google? Simply write about stuff no-one else is writing about.

Here’s our listing for the recent posts on WWDC2006 t-shirts, for example.

This technique also works for sites like Technorati.

Of course, the drawback about being number one in Google by writing about stuff no-one else is writing about is that it is, by a strange coincidence, also likely to be the stuff no-one is actually interested in reading about.